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The MREF announces marketing partnership with the Marketing Research Institute International

SAINT PAUL, Minnesota – The Marketing Research Education Foundation (MREF) has announced that it has entered a joint marketing partnership with the Marketing Research Institute International (MRII). The partnership will undertake co-marketing efforts to raise awareness of the endeavors taken by both the MREF and MRII.

"Empowering market research professionals with the tools necessary to succeed in our industry has always been central to our mission at MRII. This new partnership with The Marketing Research Education Foundation provides a natural fit for us, and we are thrilled to be part of these incredibly important efforts," said Marjette Stark, President of MRII.

The MRII Mission

To advance the understanding, practice or consumption of market research, insights and data science through market-leading education, serving individuals and organizations worldwide. We pursue that mission by developing and delivering online courses designed to fulfill the core market research educational needs of individuals and companies worldwide.

About the Marketing Research Institute International (MRII)

A nonprofit organization founded in 1996 by a consortium of industry leaders, MRII offers the industry’s premier online market research courses designed to teach the fundamental skills needed to conduct robust and insightful market research. Authored and continually updated by industry subject matter experts, the courses are supported by and meet the certification requirements of industry associations worldwide. Through unique cooperation with the University of Georgia, MRII offers the Principles of Market Research and thirteen Principles Express courses. More than 9,000 practitioners from 107 countries have taken a certificate course. For more information, visit

About the Marketing Research Education Foundation (MREF)

The Marketing Research Education Foundation’s mission is to unify, inspire and activate the marketing research community to focus its collective resources to educate children and youth worldwide. With the collective contributions of more than 100 organizations in the industry, the MREF has made a positive impact on the lives of hundreds of children and their families. Visit or contact Sarah Freske at for more information.


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