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Download our brand guidelines for quick instructions on how to use our logo, as well as information on color palette, typeface, and other design elements.





















The use of the Marketing Research Education Foundation:

Please use Marketing Research Education Foundation (MREF) for the first mention. Following that, MREF can be used, if it has been included in the first mention.


MREF programs:

  • Race Around the World for Education

    • Use: “Race Around the World for Education” or “Race for Education” upon second reference

    • Please do not use: Race Around the World, MREF Race, etc.

  • Backpack Challenge

    • Use: “Backpack Challenge”


Social media:

Please use the following hashtags when posting in reference to the MREF:

  • #MRGivesBack

  • #MREF



The Marketing Research Education Foundation’s mission is to unify, inspire and activate the marketing research community to focus its collective resources to educate children and youth worldwide. With the collective contributions of more than 100 organizations in the industry, the MREF has made a positive impact on the lives of hundreds of children and their families. Visit for more information.


If you are a member of the media, please contact Alana Gates at with all inquiries.


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